Motorhome and Caravan Show – NEC
Swift attend many events through the year, and have the largest presence at the NEC by far. With over 200 graphic elements to design over a short timescale, this is a project that demanded great communication with suppliers to ensure everything happened when it should.
With over 100,000 people attending over a 5 day period the brief was to create large format panels that stood out, and supporting materials that where engaging.
I produced everything from large format banners, billboards, graphic walls and a customer sales area; to pull-up banners, price points and offer stickers to promote 100 caravans and motorhomes.